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How to Make a Deck
How to Make a Deck
Catalog · 7 deck types

Every deck a startup runs on.

Startups raise with a deck, sell with one, report to their board with one, recruit with one. Each deck type is a track. Same shape: who reads it, in what context, for how long, and what earns the next meeting.

Filter by goal
Any goalBook a 30-minute intro callAgree to a pilot, POC, or paid trialApprove a decision or budget at the meetingStay informed and unblock a specific askSign a co-sell, integration, or reseller dealAccept an offer to join the teamWrite a check at demo day
2 of 7 tracksReset filters
  1. 02

    The sales deck

    Full course

    A discovery-to-demo narrative an AE runs live, built to earn a second meeting, not applause.

    Read: ~20 min live, guided by AE, inside a 30-45 min meetingLength: 10-14 slides + appendix
  2. 06

    The partnership deck

    Full course

    The narrow case for why a large company should integrate, distribute, or co-sell with you now.

    Read: 3 to 5 min, skimmed on a phone before the callLength: 8 to 10 slides
Not sure which track?

Answer three questions and get a deterministic recommendation plus the module flow to build it.