Skip to content
Slide 11 · 5 template examples · 2 teardowns

How to make a great financials slide

A plan that's aggressive but defensible.

Formula and examples

How each of our seven deck templates handles this slide, side by side.

The winning board deck template

P&L + variance

required

Actual vs. plan on revenue, gross margin, opex, and runway. Explain the top 3 variances.

Formula

Revenue [actual / plan / variance]. GM [%]. Opex [$/mo]. Cash [$]. Runway [months at current burn].

Strong example

Q2 revenue $2.1M (plan $2.2M, -5%). GM 71% (plan 70%). Opex $780K/mo (plan $750K). Cash $9.4M. Runway 12 mo at current burn, 15 mo at plan burn. Cash-out Q2 2027. Top variances: (1) SDR salary +$60K vs. plan (start dates), (2) AWS spend +$40K (traction), (3) legal -$20K (M&A slipped).

Must have
  • Runway in months at current burn, and at plan burn, both
  • Top 3 variances explained in one line each
  • Cash-out date on the slide, not just runway months
Avoid
  • GAAP-vs-non-GAAP acrobatics in a board deck
  • Runway without a cash-out date
  • 'Opex slightly over plan' with no dollars
The winning board deck template

Top 3 risks

required

Name the three things that could break the plan, and what you're doing about each.

Formula

[Risk]: probability [low/med/high], impact [$/quarters]. Mitigation: [action]. Owner: [name].

Strong example

(1) Top-3 customer = 22% of ARR: med, impact -$460K/yr. Mitigation: expand to 3 more design partners in Q3. Owner: Jane. (2) VP Sales offer declines: med, impact -6mo on GTM plan. Backup: 2 finalists in-process. Owner: Jane. (3) AWS partnership slip: low, impact 1-quarter pipeline. Owner: Ravi.

Must have
  • Impact in dollars or quarters of runway, not adjectives
  • One named owner per risk
  • At least one risk you'd rather not raise (customer concentration, key hire)
Avoid
  • 'Competition' as a top risk (too generic)
  • 'We may need to raise more' without dollars or dates
  • Risks with no owner
The winning investor update template

Lowlights (2, honest)

required

The two things that didn't work, and what you're doing about each. This is the highest-trust section.

Formula

[What didn't work, one line of what happened]. Cause: [one line]. Fix: [one action, one owner, one date].

Strong example

1) SDR ramp slipped 6 weeks: two hires started 4 weeks late. Fix: pushed VP Sales start to May, restructured Q2 quota. Owner: Jane, by May 1. 2) Sev-1 incident May 3: 41 min degradation on European rails. Cause: DB failover misconfig. Fix: shipped, post-mortem attached.

Must have
  • At least 2 lowlights every month (not zero)
  • Named cause, not 'we underestimated the market'
  • A dated fix or explicit 'still figuring this out'
Avoid
  • Zero lowlights ('everything went great')
  • Lowlights framed as brags ('too many inbound leads')
  • No named owner or date on the fix
The winning partnership deck template

Risks (pre-empted)

optional

Answer the 3 objections their BD lead is going to raise in the read.

Formula

Objection: [what they'll ask]. Answer: [one line].

Strong example

(1) Do you compete with Rippling EOR? No: we do not offer US EOR, and we route employees to your EOR in the 40 countries where you cover. (2) Who owns support? Tier 1 in Rippling, Tier 2 escalates via a shared Slack channel and a 4h SLA. (3) Are you exclusive? We're pursuing a preferred partnership; we're not asking for exclusivity in v1.

Must have
  • The channel-conflict objection ('do you compete with our EOR?')
  • The support / SLA objection ('who owns support when it breaks?')
  • The exclusivity objection ('are you talking to Deel too?')
Avoid
  • Pretending channel conflict doesn't exist
  • 'We'd need to discuss' as the answer to support ownership
  • Vague exclusivity language that a BD lead will read as evasive

Common mistakes

Patterns that keep showing up across the templates.

  • 01GAAP-vs-non-GAAP acrobatics in a board deck
  • 02Runway without a cash-out date
  • 03'Opex slightly over plan' with no dollars
  • 04'Competition' as a top risk (too generic)
  • 05'We may need to raise more' without dollars or dates
  • 06Risks with no owner
  • 07'No issues to report' when there was a Sev-1 (the board hears about it later)
  • 08Hiding a lawsuit or subpoena from the deck

Keep going